Peach 10TH ANNIVERSARY

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BeChallengers.

Be Challengers.

We live in times where we can’t freely take on new challenges. We try not to be troublemakers. We try to be liked. That’s sometimes a good idea. But living like that all the time can leave you wanting something more. Thanks to you, Peach is turning 10. It may feel like a very long time, but in “human years,” we’ve just started fourth grade. Way too young to settle down and take the easy road. In fact, we want Peach to be a challenger, no matter how old we get. We want to stay playful and actively overcome headwinds. When in doubt, we move forward towards what excites us. When in doubt, we move foward towards what makes everyone smile. “Unprecedented” is a compliment. Peach will do what no one else will. Just like 10 years ago, when we embarked on becoming Japan’s first LCC.

We live in times where we can’t freely take on new challenges.

We try not to be troublemakers. We try to be liked.

That’s sometimes a good idea.

But living like that all the time can leave you wanting something more.

Thanks to you, Peach is turning 10.

It may feel like a very long time,
but in “human years,” we’ve just started fourth grade.

Way too young to settle down and take the easy road.

In fact, we want Peach to be a challenger, no matter how old we get.

We want to stay playful and actively overcome headwinds.

When in doubt, we move forward towards what excites us.

When in doubt, we move forward towards what makes everyone smile.

“Unprecedented” is a compliment.

Peach will do what no one else will.

Just like 10 years ago, when we embarked on becoming Japan’s first LCC.

Peach: Challenge Now, Challenge Always.

Peach has always sought to be different. How? Well, let’s take a look.

SKIP

012012.03.01

Peach: Japan’s First Low-Cost Carrier Makes Flying as Easy as Taking a Train

022012.07.10

Sub-10,000-Yen Round Trip to Seoul Makes Traveling So Easy

032014.06.06

Osaka Delicacy Takoyaki Now Available to Enjoy In-flight

042015.08.06

Fun In-flight Surprises to Say “OOKINI” (Thanks) for Helping Us Reach 10 Million Passengers

052015.10.23

The World’s First Cardboard Automatic Check-in Machine

062016.06.01

Now Serving On-board: Eel-flavored Catfish?!

072019.02.15

Get tabinoco, a Notebook for Sharing Little Travel Notes

082019.11.01

Peach and Vanilla Air Merge to Become Japan’s No. 1 Low-Cost Carrier

092021.03.05

Yellow Livery Makes a Special Comeback on Peach Aircraft

102021.08.03

Peach Launches a Project to Help Families Make Wonderful Childhood Memories

112021.08.16

Let Peach Decide Your Next Destination with Our Travel Lottery

122021.10.19

Easy Travel All Around Japan with a Peach Unlimited Pass

Special movie to commemorate
ten years of Peach.

Watch “Be challengers”, the special movie commemorating a decade of Peach.

*This video is only available in Japanese version.